Scout

wiki/decisions/2026-05-20-balanced-validation-target-matrix.md

ADR: Balanced Validation Target Matrix

Date: 2026-05-20 Status: Accepted

Decision

Scout validation must use a balanced target matrix rather than overfitting to B2B SaaS examples.

Primary targets:

Segment Company Primary Use
Private B2B SaaS Algolia PRISM, company, careers, blogs, docs
Private B2B SaaS Constructor PRISM, competitor intel, company, careers, blogs/docs
Private retail commerce L.L.Bean ecommerce, product catalog, careers, company
Private retail commerce Patagonia ecommerce, product catalog, company, sustainability/blog content
Public company Adobe company, investor, careers, blogs/news
Public company Home Depot public retail, investor, careers, product catalog, news
Public / hard-site retail Estée Lauder hard-site product/category fallback and blocked-page handling
Public travel / airline British Airways travel company intel, careers, research, website-quality

Secondary targets: Nike, Amplience, Salesforce, Intuit.

Implementation

The executable source of truth is scout.core.platform.targets; documentation mirrors that registry in docs/target-matrix.md.

Consequences

  • Company/PRISM tests should use all primary targets.
  • Product tests should cover L.L.Bean, Patagonia, Home Depot, Estée Lauder, and Nike.
  • Investor tests apply primarily to Adobe and Home Depot, with Estée Lauder/British Airways only where public-parent evidence is useful.
  • Estée Lauder is a hard-site validation target, not a private retail target.
  • British Airways is a travel/research target, not retail commerce.